Cancellation Policy

Last updated: 23/07/2026

Thank you for shopping with Amara, operated by Velura Foods. This Cancellation Policy explains when and how an order may be cancelled.

1. Cancellation Requests

Customers may request an order cancellation only before the order has been packed, processed for dispatch, or handed over to the courier partner.

To request cancellation, contact us as soon as possible and provide:

  • Order number
  • Customer name
  • Registered phone number or email address
  • Reason for cancellation

Submitting a request does not guarantee cancellation. We will confirm whether the order is still eligible.

2. Cancellation Time Limit

Cancellation requests should be submitted within [Insert Number] hours of placing the order.

After this period, cancellation may still be considered only when fulfilment has not started.

3. Orders That Cannot Be Cancelled

An order cannot normally be cancelled when:

  • It has already been packed
  • A shipping label has been generated and fulfilment has started
  • It has been dispatched or handed to the courier
  • It is out for delivery
  • It contains customised, personalised, made-to-order, or special-request products
  • It has already been delivered
  • The cancellation request does not include sufficient order information

Once dispatched, the customer must follow the applicable Shipping and Refund Policies.

4. Cancellation by Amara

We may cancel an order due to:

  • Product unavailability
  • Incorrect product information or pricing
  • Payment failure
  • Suspected fraudulent or unauthorised activity
  • Incorrect or incomplete delivery information
  • Courier or delivery restrictions
  • Duplicate orders
  • Legal or regulatory restrictions
  • Events beyond our reasonable control

When we cancel a successfully paid order, the eligible amount will be refunded through the original payment method.

5. Refund for Cancelled Orders

For an eligible prepaid order cancelled before dispatch, the refund will normally be initiated through the original payment method.

After initiation, the refund may take approximately 5–10 business days to appear, depending on the customer’s bank, card issuer, UPI provider, wallet, or payment gateway.

Any payment-provider or bank delay is outside our direct control.

6. Cancellation Charges

Amara does not normally charge a cancellation fee for an eligible order cancelled before processing or dispatch.

However, deductions may apply where legally permitted if:

  • The order has already incurred non-refundable payment-processing costs
  • Special packaging or customised preparation has started
  • Shipping or fulfilment expenses have already been incurred
  • The customer provided incorrect information that caused additional costs

Any applicable deduction will be communicated before the cancellation is completed.

Under India’s Consumer Protection (E-Commerce) Rules, an e-commerce entity should not impose cancellation charges on a consumer after confirming a purchase unless similar charges are also borne by the entity when it cancels an order unilaterally for comparable reasons.

7. Cash-on-Delivery Orders

For eligible Cash-on-Delivery orders, customers should request cancellation before dispatch.

Repeated refusal of Cash-on-Delivery orders, false orders, or repeated failed deliveries may result in Cash-on-Delivery being restricted for future purchases.

8. Address or Product Changes

Customers should contact us immediately to request changes to:

  • Delivery address
  • Phone number
  • Product variant
  • Quantity
  • Selected product

Changes are possible only before the order enters fulfilment. In some cases, the original order may need to be cancelled and a new order placed.

9. Refusing a Dispatched Order

Refusing delivery does not automatically qualify as an approved cancellation.

When a dispatched order is refused and returned to us:

  • The parcel will be inspected after receipt
  • Food safety and shelf-life conditions will be considered
  • Original and return-shipping costs may be deducted where legally permitted
  • A refund may be declined if the product cannot safely be restocked

The resolution will follow our Shipping Policy and Refund Policy.

10. Damaged or Incorrect Products

Do not use the cancellation process for products that arrive damaged, leaking, tampered with, expired, defective, or incorrect.

Contact us within 48 hours of delivery and provide:

  • Order number
  • Clear photographs
  • Shipping-label photograph
  • Product photograph or video
  • Unboxing video, where available

Eligible claims will be handled according to our Refund Policy.

11. How to Request Cancellation

Contact:

Amara – Velura Foods

Email: operations@velurafoods.com
Phone: +91 98948 51407

Include your order number and send the request from the email address or phone number used while placing the order.

12. Contact Address

Amara – Velura Foods

Address: Plot No: 339, SECTOR II, NORTH BAGALUR, (Krishnagiri), Near Bagalur Police Station, HIMAGIRI CITY, Hosur, Krishnagiri District, Tamil Nadu 635103